Articles Tagged - advertising
By Rania Eldekki, Posted in e-Marketing Success on August 16, 2010
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In a recent report from eMarketer.com, it was forecasted that social networking sites will receive 1.7 billion dollars this year from advertising alone. This gigantic number is a 20% increase from 2009, showing just how popular social networking has...(more)
By Kristi Skowronski, Posted in e-Marketing on March 15, 2010
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According to new research by Outsell, spending on online advertising and online marketing campaigns will exceed print for the first time this year.Chuck Richard, Vice President and Lead Analyst of Outsell, said," Advertisers are directing dollars toward...(more)
By Kristi Skowronski, Posted in Search Engine News on March 5, 2010
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For those of you who haven't seen Microsoft's Bing search engine in commercials and advertisements all over mainstream media: Bing is pushing to challenge Google as the reigning search engine Goliath. Bing's recently acquired regulatory approval on...(more)
By Lauren Litwinka, Posted in e-Marketing on June 10, 2009
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On Wednesday, Carolyn Miller reported in the Microsoft Advertising Community blog that the company is unleashing the full version of Microsoft Advertising Intelligence.While in beta, the ad service was known as "adCenter Add-in Beta" but now that it's...(more)
By Lauren Litwinka, Posted in The Future of e-Business on February 3, 2009
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Face it. We're always dreaming of what the future will be like. Hollywood has given us some fantastic films and images to stimulate our brains... robot servants, flying cars, five-course dinners in pill form, video screens that can scan and identify...(more)
By Lauren Litwinka, Posted in Ranking and Statistics on August 25, 2008
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On Thursday, Trevor Claiborne posted in Google’s official AdWords blog about some new changes that will roll out in the next few weeks for the popular online advertising service. A few years back, Google unleashed an analytic feature known as...(more)
By Lauren Litwinka, Posted in In the News on August 19, 2008
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On Saturday, Eric Auchard with Reuters reported on what may have been a kick in the pants for software company Microsoft a few months ago- Google and Yahoo! sitting in a tree... S-I-G-N-I-N-G (an advertising contract!). That’s right, after a...(more)
By Lauren Litwinka, Posted in Content Distribution on June 30, 2008
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Last Thursday, Google announced in its Desktop Blog the launch of its new Media Server. The application, tailored for Windows, “aims to bridge the gap between Google and your TV,” as the blog states. The only tools required are a PC...(more)
By Lauren Litwinka, Posted in In the News on June 18, 2008
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My, my, how the tables have turned. After a pseudo-courtship which lasted the better half of this year, Yahoo! spurned Microsoft’s $40-something billion bid for acquisition and just last Thursday, officially signed a paid search contract with top...(more)
By Lauren Litwinka, Posted in In the News on June 18, 2008
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Hey folks, welcome to Part II of the Yahoo!-Google deal coverage. My last article took a look at Yahoo!s press release detailing the event; this one will focus on Google’s blog post coverage of the deal. First for a quick recap on the...(more)
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