Articles Tagged - AdWords

By Lauren Litwinka, Posted in e-Marketing on June 5, 2009
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On Thursday, Barry Schwartz reported with SearchEngineLand.com that top search company Google is still testing a "bid simulator" tool for its popular PPC platform, AdWords.How's does Bid Simulator work? Say you want to modify your AdWords campaign, but...(more)

By Lauren Litwinka, Posted in e-Marketing on June 2, 2009
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On Monday, Austin Rachlin with the Inside AdWords crew posted in the official AdWords Blog that AdWords Editor 7.5.1 for Windows and Mac is now available for download.(Hold the phone - have I lost you yet? Visit our Internet Glossary for a Google...(more)

By Lauren Litwinka, Posted in e-Marketing on February 27, 2009
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Google AdWords is arguably the hottest online advertising platform on the web, so it was just a matter of time before the ads spread to pages other than the regular Google SERPs.On Wednesday, Google announced it has begun displaying ads generated by...(more)

By Lauren Litwinka, Posted in e-Marketing on February 16, 2009
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Nowadays, it's pretty hard to avoid acronyms and abbreviations for popular terms... especially when you're dealing with Internet vocabulary. SERP? SEO? SMO? B2B? CPC? ROI? In a fast-paced world, we don't always have the time to spell things out. But you...(more)

By Lauren Litwinka, Posted in e-Marketing on January 30, 2009
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On Wednesday, top search company Google rolled out four new add-ons for AdSense users working with the Firefox browser.If you're unfamiliar with AdSense, it's basically an arm of Google's mighty online advertising platform. When you sign up with...(more)

By Lauren Litwinka, Posted in e-Marketing on January 14, 2009
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Last Thursday, Chris Crum reported with webpronews.com that top search company Google is giving some developers and advertisers a sneak peek at a new AdWords feature known as "Timeframe."Timeframe's beta emergence, confirmed by Barry Schwartz of...(more)

By Lauren Litwinka, Posted in e-Marketing on January 5, 2009
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Over the past decade, Google has clearly made its mark on the search engine industry-- and over recent years, with its dynamic, useful web tools, Google has become a leading player in online marketing and advertising.Google AdWords in particular is a...(more)

By Lauren Litwinka, Posted in e-Marketing on December 10, 2008
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On Monday, Amanda Kelly with the Inside AdWords crew posted in Google’s official AdWords blog that the popular online advertising platform is opening up its doors (and morals) once again. A few months ago, AdWords lifted its ban on...(more)

By Lauren Litwinka, Posted in e-Marketing on October 9, 2008
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On Wednesday, Google Product Specialist Kerrie Lenhart posted in the official AdWords blog that a new version of AdWords Editor has been released. AdWords is one of the most successful stabs at the ever-expanding online advertising industry. The...(more)

By Lauren Litwinka, Posted in Content Distribution on September 4, 2008
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On Wednesday, Trevor Claiborne posted in the official Google AdWords Blog that Google recently integrated a new metric for advertisers to consider in their AdWords online advertising campaigns. Now in the AdWords Report Center, advertisers can view...(more)