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Posts filed under 'Social Media Optimization'

By Kristi Skowronski, Posted in Social Media Optimization on January 25, 2010
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Most small local businesses realize that having a website in today's online world is essential. However, many small and local businesses with websites don't realize the importance of having a search engine optimization, SEO, strategy in order for...(more)

By Kristi Skowronski, Posted in Social Media Optimization on January 5, 2010
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Website search engine optimization for New Jersey is an essential component of all websites, regardless of the size of your company. A massive amount of people are searching Google, Yahoo, MSN, and other search engines to find businesses in their local...(more)

By Lauren Litwinka, Posted in Social Media Optimization on November 6, 2009
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We all know that Twitter and Facebook are emergent, effective platforms companies can leverage to connect with their target audiences. While these and other services can be invaluable to a social media marketing campaign, the metrics of success or lack...(more)

By Lauren Litwinka, Posted in Social Media Optimization on October 29, 2009
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Hey guys! After a whirlwind of a week, I'm back from the 140 Character Conference in L.A. It was an incredibly awesome trip and I have so much to share; I promise to share a full series of write-ups soon.But despite my jetlag, I had to post these 30-ish...(more)

By Lauren Litwinka, Posted in Social Media Optimization on October 21, 2009
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Last week, the terrific folks over at TweetDeck launched the newest version of their terrific Twitter desktop app: TweetDeck v 0.31. You know what that means. I'm going to review the new features right here and now: 1) Interactive and Informative...(more)

By Lauren Litwinka, Posted in Social Media Optimization on September 25, 2009
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I'm not the only one who was impressed and humbled when #140conf founder Jeff Pulver candidly stated, "Anyone using Twitter for business today is a pioneer. You're pioneering a field that has yet to be defined."That being said, I find it hard to...(more)

By Lauren Litwinka, Posted in Social Media Optimization on September 9, 2009
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Hey there, Twitterboys and Twittergirls! Today marked the launch of the newest version of TweetDeck v 0.30, and you know what that means - I'm totally twitterpated by the popular desktop app's new features, and I'm going to run through the updates here...(more)

By Lauren Litwinka, Posted in Social Media Optimization on September 4, 2009
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Hey, hey! Lauren here-- this is a special post for all you Twitter-lings out there...Welcome to my big 'ole list of my favorite folks in cyberspace!I recommend these people nearly every "Follow Friday." Not familiar with "Follow Friday" ? Simply put,...(more)

By Lauren Litwinka, Posted in Social Media Optimization on September 2, 2009
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On Wednesday, Chris Crum shared some great Tips for Getting Found in Real-Time Searches on Twitter.Whether you like it or not (and I hope you love it!), Twitter has taken the world by storm, and with it, the hunger for tapping into the "real-time"......(more)

By Lauren Litwinka, Posted in Social Media Optimization on August 21, 2009
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On Friday, Jennifer Van Grove reported some counterintuitive statistics in the Mashable social media blog. it seems, despite the undeniable growth of social media sites, in both quantity and fan-base, a recent study concluded that there has been a "20%...(more)